Local art galleries slow to join Twitter
Approaching and , Twitter’s influence in the social media realm is undeniable. Tech analysts that the micro-blogging interface has never…
Approaching and , Twitter’s influence in the social media realm is undeniable. Tech analysts that the micro-blogging interface has never been hotter.
Despite Twitter’s popularity, I noticed that Vancouver’s art scene wasn’t a big presence on the platform.
I was surprised to see that few Vancouver art gallery websites have Twitter or Facebook link buttons, and I was even more surprised to see that many galleries don’t even have a Twitter account.
As part of an informal survey, I checked out Twitter use for eight local public art galleries: the , , , , , (Video In), , and the .
Only one of these galleries (the Western Front) has an active Twitter . And even the Western Front’s account was only set recently (in November), and had only 104 followers and 13 tweets.
In comparison, New York’s also doesn’t have dedicated Twitter or Facebook buttons on its main webpage. But its is well developed, with 120,000 followers and over 1,000 tweets linking to exhibits, videos, articles, and upcoming events.
London’s is also , with 62,000 followers, 653 posts, and changing background photographs to advertise upcoming . Even the museum’s has a Twitter , posting notes about new products and sales.
More and more artists are turning to social media as a way to promote their work, network with other artists, and gather information., a Vancouver artist, has a great , with bold graphics and funny updates to publicize his new works and interactive events.
Comments
[…] out my article about how local galleries are using (or not using) Twitter. Tweet your surprise at the results I […]